aim’n x serendipity ave

We recently caught up with Helen and Tekla the creative minds and muscle behind up and coming Swedish sportswear label Aim’n.  They are all about making women feel good in their own skin and empowerment of one another, something we love and we totally identify ourselves with! Plus we thought it would be fitting (pun intended) to try out their latest tights collection to show you guys. Also check out the interview below and enjoy x Pascale & Nami

 Quote Serendipity Ave never stop creating

Nami Serendipity Ave sportswear street style Aim'n
Nami Serendipity Ave sportswear street style Aim'n

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 Quote Serendipity Ave love

 Nami Serendipity Ave sportswear street style Aim'n

 Nami Serendipity Ave sportswear street style Aim'n

Nami Serendipity Ave sportswear street style Aim'n

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 Pascale Serendipity Ave sportswear street style Aim'n
What inspired you to create your sportswear label Aim’n?
We wanted to create something different. In Autumn 2013 we got tired of wearing dull and un-inspiring sportswear while doing the activities we love, among them surfing, kitesurfing, yoga, running and the good old gym workout. There we created Aim’n to boot and motivate ourselves as well as others with happy colours and cool designs.What are your 3 favourite tips to keep motivated when you work out?
Tekla: Wear something that you feel pretty and comfortable in, it brings a lot of energy. Point out your personal aim with the workout and focus on how to get there. No dreams are too big, you just have to make up your mind. Working out should be fun, doing things that you like and make it fun by working out with a friend.
Helen: Have a clear goal with your work out and always try your best. Winners never quit, quitters never win.
Do what makes you happy! Try to find something your passionate about. If you don’t like the gym there are plenty of other ways to workout surfing, kitesurfing, acroyoga, inlines. And lastly, find an inspiration and get inspired!3. Who is/ who are your daily fitness inspiration?
Tekla: Every morning I look at all the pictures tagged with #aimn and #aimnsportswear on Instagram. There are thousands of inspiring people, that is a huge inspiration!!
Helen: Everyone that never gave up on what they love!What is your all-time favourite quote to live by?
Aim high, dream big

Check out their New Zealand website for your next workout www.aimn.co.nz or follow them on Facebook Aimn Oceania and Instagram @aimn.oceania

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